Hair graying is one of the main beauty concerns of ageing. If genes can play a large role in hair whitening, it is now well-known that free radicals are directly inducing the premature greying of hair for both men and women. Most of the existing hair pigmentation solutions are based on hair colorants, artificially repigmenting the hair shaft but not addressing the origins of hair whitening. Givaudan active ingredient DARKENYL™ does!
Givaudan’s skin experts have designed DARKENYL™ to counteract the hair whitening biological process, by combining two synergistic molecules: the taxifolin glucoside, a unique stabilised plant polyphenol, and N-acetyl-tyrosine, a soluble precursor of melanin synthesis.
The multiple beauty award winning DARKENYL™ boosts hair stem cells’ proliferation (+30%) and migration to help the hair matrix with new melanocytes. Its antioxidant properties enable the reduction of free radical damage in hair follicles (-53%) and also help to protect existing melanocytes (+189%). Once the hair matrix has been repopulated with new melanocytes and both new and existing melanocytes are protected from ROS, DARKENYL™ delivers its melanin synthesis precursor to reactivate melanogenesis (+364%).
A clinical study versus placebo using white hair proportion scoring on hairlines and white hair density quantifying on a shaved scalp area have demonstrated the significant consumers’ benefits of DARKENYL™: in 4 months, volunteers had more than 3 times less white hair/cm2, with up to 56% reduction of white hair. The unique action of DARKENYL™ is patent-pending, gender independent and can be used on any hair type or colour. It shows progressive and long-lasting results.
Anti-grey hair lotion, anti-white hair shampoo, natural repigmenting hair mask, anti-grey hair for beard and moustache, hair colour recovery spray, gel for premature grey/white hair.
Lene Aarøe Nissen
Head of Nordic Sales
+45 22 70 10 02